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Generation NEXT Franchise Brands

Generation NEXT Franchise Brands Hires Global Communication Firm Ketchum in Preparation for Market Launch of Frozen Yogurt Franchise Concept

Reis & Irvy’s Froyo Robots will begin hitting the market in the first quarter of 2018 to aggressive demand and supported by a growing national and international franchise network.

SAN DIEGO - (NewMediaWire) - December 13, 2017 -  Reis & Irvy’s, the world’s first frozen yogurt robot franchise, is bringing the magical experience of delicious, on-demand frozen yogurt to high-traffic locations across North America. The company plans to launch 1,000 locations operating through pre-sold franchise agreements in the first half of 2018. In advance of the nationwide growth, the franchise has appointed global communications firm Ketchum as its PR agency partner. 

“At the rate of growth we are anticipating, Reis & Irvy’s will redefine the frozen yogurt landscape, and we partnered with Ketchum to share our story,” said Nick Yates, chairman at Reis & Irvy’s. “Automation is increasing in the food industry but this is a new opportunity for consumers to have a personal interaction with a robot that offers an entertainment experience. It is essential to have an agency partner that understands each aspect of our business across the food, tech and franchise industries.”

Reis & Irvy’s machines offer seven varieties of premium frozen yogurt, ice cream, gelato or sorbets and six options of fan-favorite toppings with an interactive touch screen ordering process to serve up dozens of flavor and topping combinations. The process takes 60 seconds or less and eliminates the chaos of crowded buffet lines at brick-and-mortar locations, messy topping bars and potential price shock as the yogurt is weighed at checkout. The fully-automated, proprietary technology used to create this engaging customer experience also provides franchise owners critical system data directly to their phone and self-cleaning capabilities for turnkey operations.

The first Froyo Robots will launch this February, and the company is planning expansion into several markets in 2018, including Dallas, Denver, Detroit, Houston, Indianapolis, Oklahoma City, Philadelphia, Phoenix and more. 

“We are excited to work with Reis & Irvy’s to offer this rapidly growing franchise our deep bench of food experts and marketing experience across B2B and B2C channels,” added Grainne Sweetman, vice president and food group manager at Ketchum West. “Reis & Irvy’s is driving the evolution of the food industry through its disruptive technology and we appreciate the opportunity to play a meaningful role in bringing robotic automation to consumers at a mass scale.”

For locations interested in adding a Reis & Irvy’s machine to its customer experience or corporate environment, the company offers financial and entertainment value that pays dividends to owners, operators, locations and customers in multiple ways. The company also offers the opportunity to license its technology to fit within the branding of the venue. 

For more information on the revolutionary Froyo Robots or to learn more about how you can own your own Reis & Irvy’s Froyo Robot franchise, visit the Reis & Irvy’s website at www.reisandirvys.com. To learn more about Generation NEXT Franchise Brands or their family of brands, including Reis & Irvy’s, please visit www.gennextbrands.com or call toll free 888-902-7558. 

This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. No Reis & Irvy's franchises will be sold to any resident of any state until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such state and the required FDD (if any) has been delivered to the prospective franchisee before the sale in compliance with applicable law. Currently, the following states in the United States regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you reside in one of these states, or even if you reside elsewhere, you may have certain rights under applicable franchise laws or regulations.

About Generation NEXT Franchise Brands, Inc.

Generation NEXT Franchise Brands, based in San Diego, California, is a publicly traded company on the OTC Markets trading under the symbol: VEND. Generation NEXT Franchise Brands is parent company to Fresh Healthy Vending LLC, the market’s leading healthy-choice vending machine franchise, Reis and Irvy's, Inc., the world’s first robotic frozen yogurt vending kiosk, 19 Degrees, a corporate-focused frozen yogurt robot brand and Generation NEXT Vending Robots, our newly established owner/operator model. The Company has sold over 600 franchises throughout the United States, Canada, Puerto Rico and the Bahamas, and continually looks to partner with like-minded entrepreneurs who share its vision.

Cautionary note on forward-looking statements

This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements include, among others, statements concerning our future financial performance, including statements regarding our ability to timely launch delivery and installation of our Froyo Robots and our ability to grow our franchising and licensing divisions and launch our corporate-owned and direct sales platforms. The Company bases these forward-looking statements on its current expectations, estimates and projections about future events and the industry in which it operates using information currently available to it. Actual results could differ materially from those discussed in, or implied by, these forward-looking statements. Forward-looking statements are identified by words such as "believe," "anticipate," "propose," "expect," "intend," "plan," "will," "may," "estimates," variations of such words and other similar expressions. In addition, any statements that refer to expectations, projections or other characterizations of future events or circumstances are forward-looking statements. Factors that could cause actual results to differ from those implied by the forward-looking statements contained in this press release are set forth in our fillings with the Securities and Exchange Commission (SEC), including our most recent Annual Report on Form 10-K for the year ended June 30, 2017, our Quarterly Reports, and our Current Reports on Form 8-K. Be advised that developments subsequent to this press release are likely to cause these statements to become outdated and the Company is under no obligation (and expressly disclaims any such obligation) to update or revise any forward-looking statements whether as a result of new information, future events, or otherwise.

Media Contact: lindsey.warriner@ketchum.com